New Holland Agriculture is a worldwide brand of agricultural machinery manufactured by CNH Industrial. New Holland agricultural products include tractors, combines, balers, forage harvesters, harvesters, self-propelled sprayers, combine vehicles, seed planting equipment, hobby tractors, utility vehicles and tools, and grape harvesters.
The original New Holland Machine Company was founded in 1895 in New Holland, Pennsylvania; In 1947 Sperry Corporation was acquired by Ford Motor Company in 1986 and FiatAgri in 1991. In 1999 New Holland became a brand of CNH Global, mostly owned by Fiat Industrial. On September 29, 2013, CNH Global N.V. and Fiat Industrial S.p.A., CNH Industrial N.V., a company based in the Netherlands. combined with. Fiat Industry shareholders received one CNH Industry common share for each Fiat Industry share, and CNH Global shareholders received 3,828 CNH Industry common share for each CNH Global common share. CNH Industrial N.V. it was later listed on both the New York Stock Exchange and the Italian Stock Exchange (Mercato Telematico Azionario).
New Holland equipment is produced all over the world; The current administrative centers are in Turin, Italy. It serves as the brand's North American headquarters in New Holland, Pennsylvania and is the home of the world's largest haymaking facility. Along with 18 facilities spread globally and six joint ventures in the Americas, Asia and the Middle East, the company operates in 170 countries around the world.
In recent years, the firm has received many awards for its products, designs and innovative features. Recently, New Holland introduced NH2, with which a hydrogen-powered tractor farmer can generate energy from renewable sources. New Holland also has trademarks for exclusive innovation in its products such as the ABS Super Steering system, Opti Fan System, Intellifill system and others.
The brand sponsored the Juventus FC club from 2007 to 2010.